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October 23, 2026Editorial6 min read

Studio Closures Threaten Cloud Gaming and Live Games

Star Trek Online's executive producer slams publishers for shutting veteran teams like BioWare, calling it setting fire to millions in assets.

When EA announced it was shutting down BioWare in 2025, the industry reaction was swift and furious. Among the most pointed voices was Thomas Marrone, executive producer of Star Trek Online, who argued that breaking up established development teams in favour of "AAA veteran" start-ups and "magic bean" technologies amounts to "setting fire to millions of dollars of property and equipment". At PlayToEarn, we believe this debate matters far beyond the RPG genre — it strikes at the foundation of every cloud gaming service, live title and competitive platform players rely on today.

Why Veteran Teams Are Irreplaceable Infrastructure

Marrone's core argument is that institutional knowledge cannot be bought or rebuilt overnight. Studios like BioWare spent decades learning from failures as much as successes, and those lessons are embedded in their tools, pipelines and people. When a publisher closes such a team, it destroys accumulated expertise that no amount of hiring can quickly replace.

He calls the practice "wildly irresponsible and self-sabotaging", and suggests shareholders should be furious. In a live-service era where games like Star Trek Online have run for more than a decade, the team behind a game is as much an asset as the code itself — arguably more so.

The Live-Service Model Depends on Continuity

Games-as-a-service titles — from MMORPGs to esports arena shooters — require years of consistent updates, balance patches and community management. Players invest time and often money into these worlds, and that trust is only maintained by stable, experienced teams. Shutting a studio down mid-lifecycle sends a damaging signal to every player considering a long-term investment in a game.

This is especially relevant for cloud gaming platforms, where entire libraries of persistent titles are streamed on demand. If the studios behind those titles collapse, the value proposition of subscription libraries erodes with them. Continuity isn't a luxury; it's the product.

"Magic Beans" and the Start-Up Fallacy

Marrone is scathing about publishers who replace veteran teams with new studios staffed by "AAA veterans" on paper, or who chase AI-driven shortcuts he dismisses as "magic beans". The implication is that tools and technology hype cannot substitute for teams that have actually shipped games and learned from their mistakes.

He points out that many of the most successful studios in history — including Larian, which could have been shut down after the modest performance of Divine Divinity — survived early failures and went on to create masterpieces. Had short-term-minded publishers pulled the plug, Baldur's Gate 3 might never have existed.

What Shareholders Should Really Be Asking

Perhaps Marrone's sharpest point is directed at investors: if all a publisher wants is for "the number to go up", it should exit game-making entirely and put its cash into an investment fund. Making games is a creative, long-horizon business, and treating studios as disposable cost centres destroys the very value shareholders claim to want.

For players and creators — including those who play to earn in blockchain-integrated titles or follow online tournaments as their primary hobby — the health of development teams directly affects whether the games they love keep evolving or quietly rot. Studio stability is a player-welfare issue as much as a business one.

The Broader Cost to Players and Communities

Every closure ripples outward. Developers lose careers mid-project, communities lose the people who understood their feedback, and genres lose diversity as risk-averse publishers consolidate around fewer, safer bets. The 2023–2025 wave of layoffs has already thinned the talent pool that live games depend on.

For readers exploring new competitive or reward-driven experiences — whether an esports arena title or a fantasy RPG you can play to earn — it is worth checking whether the studio behind a game has a track record of long-term support. Longevity of the team is one of the best predictors of a game's future.

Lessons for the Industry Going Forward

The BioWare shutdown is a symptom, not an anomaly. Marrone's warning is that an industry which treats experience as expendable will keep repeating the same cycle: acquire talent, extract value, burn it out, and wonder why the next generation of great games never arrives.

PlayToEarn will continue tracking how publishers balance short-term financial pressure against the long-term health of their studios, because the outcome determines what players can expect from cloud gaming libraries, persistent online worlds and competitive scenes in 2025 and beyond.

Conclusion

Star Trek Online's Thomas Marrone has crystallised what many developers have felt for years: closing veteran studios like BioWare in favour of unproven start-ups and AI "magic beans" is self-sabotage that destroys institutional knowledge, erodes player trust in live-service and cloud gaming ecosystems, and ultimately serves neither shareholders nor players. If publishers want sustainable growth, protecting experienced teams — as Larian's post-Divine Divinity survival proves — is not sentimentality; it is sound strategy.

Frequently Asked Questions

Who criticised publishers for closing studios like BioWare?

Thomas Marrone, executive producer of Star Trek Online, publicly criticised publishers for dismantling veteran teams, calling the practice wildly irresponsible and self-sabotaging.

What did Marrone mean by "magic beans"?

He was referring to overhyped technologies, including AI tools, that publishers chase as shortcuts instead of investing in experienced development teams.

Why did he mention Larian and Divine Divinity?

Larian could plausibly have been shut down after the underwhelming reception of Divine Divinity, but it survived and later created Baldur's Gate 3 — proof that early failure should not end a studio.

When was BioWare shut down?

EA announced the closure of BioWare in 2025, framing it as aligning talent and investments toward long-term growth.

Why does studio stability matter for live-service games?

Live-service titles require years of continuous updates and community management, which only stable, experienced teams can deliver without eroding player trust.

How do closures affect cloud gaming platforms?

Cloud gaming libraries depend on persistent, actively supported titles; when the studios behind those games shut down, the long-term value of subscription libraries declines.

What did Marrone say shareholders should do?

He argued that if publishers only care about making "the number go up", they should exit game development entirely and invest their money in funds instead.

Are esports and competitive games affected by studio closures?

Yes. Competitive titles need ongoing balance patches, server support and tournament infrastructure, all of which suffer when the development team is disbanded.

What is the risk of replacing veteran studios with new start-ups?

New studios lack the institutional knowledge, tested pipelines and lessons from past failures that veteran teams carry, making successful delivery far less likely.

What can players do in response to studio closures?

Players can support games with proven long-term support records, provide constructive feedback to developers, and factor studio stability into where they invest time and money.

Does AI development tooling replace experienced teams?

According to Marrone, no — AI tools are not a substitute for the accumulated expertise and creative judgment that experienced developers bring to a project.

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